We're helping households reduce their waste
From the small idea to the final product
First prototype
You’ll recognize some elements of the current Sepura from this early prototype, but it took a while to get to this point.
We tested everything from crushing up food to diagonally separating your food waste before settling on the Sepura 1.0.
There was still a lot to figure out, but this was the prototype we could start showing people to gather feedback and build interest.
CES launch
With Sepura 2.0 we were now able to debut the product publicly. We took this early design down to CES in 2020, which served as our official “launch”.
We won a number of awards and were featured in many industry publications such as CNET and Engadget. People were loving what Sepura was all about!
We thought we were only a few months out from shipping Sepura to the masses.
Brand new design
What goes up must go down as they say, and we quickly realized that Sepura 2.0 wasn’t the product we could bring to people’s kitchens for several reasons from manufacturing complexities to size issues.
We had to go back to the drawing board, now knowing all we knew, to create Sepura 3.0, the unit that you now know simply as ‘Sepura’.
TIME Top 100 innovations award
While working on Sepura 3.0 and securing our supply chain and manufacturing capacity, Sepura was named one of TIME’s Top 100 Inventions of 2020.
This was a great milestone to be recognized for our innovation by such an esteemed publication.
KBIS Kickstarter winner
As we geared up to ship out the first few thousand Sepura units in early 2023, we headed down to Las Vegas for KBIS.
We were in the ‘Kickstarter’ zone with a number of other innovative young companies.
Through a highly competitive and expert-judged process, we were named the Grand Prize Winner for the KBIS Kickstarter Zone.
Sepura shipping across North America
After years of R&D, COVID-created production delays, testing, testing, and more testing, we delivered our first ~3,500 units to homes across North America. Sepura is now in kitchens in every state and province!
It was a long journey to get here, and we're proud of the product we've created. We're looking forward to being under your sink soon.
“We created Sepura to make sustainability simple. There's no need for compromise with our product: it's like taking a garbage disposal and compost bin and combining them into the best of both worlds. We're proud of what we've created and can't wait for everyone to try a Sepura unit for themselves. ”
Co-Founder & CEO